Hallmark features of this title The text is written to be accessible to all students, simply covering essential topics. A step-by-step conceptual framework explains fundamental economic approaches to organisations. Assumes no prior knowledge of economics. Covers Game Theory, Strategy, and Evolution. Discusses the 5 different economic approaches to organisations Written in a concise, informative, and student-friendly style. Contains features to aid retention and help students apply their knowledge. Packed with empirical results and real-world data. Contains Real-life examples. End-of-chapter questions consolidate understanding. Quotations and diagrams aid comprehension. further reading and study material allow for deeper study. Wide range of cases with a global link.