For courses in Greenhouse Management. Based on the author's life-long practical experiences both in the industry and in research, Greenhouse Operation and Management, Seventh Edition, offers students a state-of-the-art guide to the operation of commercial flower and vegetable greenhouses. The text presents coverage in the order in which decision-making concerns occur for a person entering the greenhouse business. Exceptionally comprehensive, yet accessible, it provides detailed, step-by-step instructions in layman's terms for ALL aspects of the business–from the physical facilities, to the day-to-day operations, to business management and marketing. Hallmark Features: Exceptionally clear writing style without sacrificing depth or rigor that makes the full range of concepts–Accessible to all students, whether or not they have a previous background in the sciences. Gives optional background information for each topic. Practical and thorough approach–Covers each topic and task from basics to step-by-step specifics through completion. Provides users with the information and details they need to be successful, making them took an important and valuable as-the-job reference. Completecyclical coverage of greenhouse operations and management. Follows the natural sequence of questions and concerns facing someone involved in the industry, i.e., status, trends, and future of the industry; the physical facilities; the operations; business and marketing. Business perspective throughout–Includes current and future trends, business management and marketing, and pricing, to the business aspects of choosing and using standard and alternative technologies. Makes the book a valuable resource for growers, providing all the need-to-know basics of operating a greenhouse in the ever-increasingly competitive marketplace. Step-by-step procedures and example problems–Develops the specifications of a greenhouse heating system, a summer cooling system, and a winter cooling system. Provides users with models and "how to" information that will be useful in an on the job setting. Sample problems for designing fertilizer solutions. Pictorial guides to insect identification and to nutrient disorders. Provides visual references to help users with identification of common problems.