New and updated features of this title NEW and UPDATED: A new Digital Density feature dives into opportunities and threats from increasing digital density worldwide, while the Security Matters feature now covers industrial espionage and cyberterrorism. UPDATED: 2 updated real-world cases at the end of each chapter feat. well-known companies, reinforce lessons, and better illustrate the complexities of the digital world. REVISED end-of-chapter activities (e.g., key terms, study questions, and exercises) align with content changes and new material. Key coverage updates UPDATED API economy coverage includes new content on prototyping and agile methodologies; innovation and innovative business models coverage includes platform-based business models and the lean startup approach; business intelligence and advanced analytics coverage includes content on machine learning, predictive modeling, AI, unstructured data analytics, and spatial decision support. NEW and UPDATED content covers fintech, content marketing, voice commerce, and e-commerce for the end consumer; emerging concepts in supply chain management (e.g., blockchain), and business-to-business e-commerce coverage is expanded. REVISED IoT technologies content in the Technology Briefing provides a strong foundation for Ch. 3 topics intended for more technical courses.